freelance SEO expert

Who is Nik Andreev?

Find out why I could be the right consultant for your business

Nik completing the London Ride cycling event.

my story so far

My aim is to make a difference

SEO fits with this. Through my work with different businesses, I can create positive experiences for people. Which also could translate into a positive experience for the business itself, in the form of increased traffic and revenue.

I really want to help people, and companies achieve their true potential. Often companies have a great product, marketing team and a strong digital marketing strategy but SEO isn't well integrated into the operation. I can help place that missing piece of that puzzle. I enjoy aligning all business units together to create a website that can be found by potential customers.

I was first exposed to SEO when I was at school and experimented with building a website using FrontPage. Yep, it was that long ago! Through the years I have been involved in building, optimising and redesigning websites.

SEO can be very technical but there's something to be said about acquiring this "sense" that comes with experience. SEO is only successful when you can combine that with the business understanding, and specialist knowledge.

Over the years I made sure I was always a step ahead, broadening my knowledge into other areas that can directly impact SEO:
• Conversion rate optimisation
• User testing and user experience
• Content strategy
• Actionable data analysis
• Product development
• Digital PR

While working for multiple companies, I was quickly recognised as the go-to SEO person.

Now I can bring my expertise, passion and experience to many companies through freelancing. It's an exciting time!

why choose me

You get all the above plus more

Execution

I like getting things done and seeing the results, so communication tends to happen quickly. I can work on my own or as part of your in-house team.

Communication

It’s my top priority for a reason. I’m a great communicator who understands the detail, but can communicate effectively to all stakeholders.

Results

Let’s test, not guess. I will work with you to forecast ROI and build an SEO strategy we can put to the test. Delivering quality work that brings results.

A decade of SEO experience working in-house and agency side

What others say about me

I've been lucky to work with some incredible people

Over the years I have worked with a wide network of industry experts in their respective fields. It's been a journey of building strong relationships while delivering SEO work of exceptional quality.

"It's rare that you meet someone who can balance the nitty-gritty detail of a specialism like SEO, with higher-level strategy and a wider view of how individual channels contribute to a brand's revenue and long-term digital growth. In the time that I worked with Nik, he continually demonstrated a deep understanding of the full user journey, from initial search through to sale."

Steff Preyer

Business Director, TlPi Group (ROAST)

"As an SEO consultant myself I'm often fully booked, so it's really helpful for me to have other freelancers I can trust to do high quality work. I never hesitate to refer SEO projects to Nik who knows how to put together the right SEO strategy. Nik can show you exactly what you need to do and actually help you do it."

Arek Estall

Marketing Consultant

"Nik not only managed me, but also mentored me. He helped me to learn a variety of new skills and offered an unlimited amount of support and guidance throughout. He has helped me to gain knowledge and confidence in my role, and progress to where I wanted to be - something I am very grateful for."

Sophie Webber

Account Manager, All Trousers